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U Creator
Pricing

Start free. Grow when it pays.

Creators and brands can start on Free, then add more capacity and access with Basic or Elite. Every membership is priced and billed monthly in INR.

Built for India

Free stays free. Basic and Elite are optional monthly memberships, opening soon.

Profiles, discovery, briefs, applications and project conversations are available on Free. We will give at least 30 days' notice before any material pricing change.

For creators

Keep more as your work grows.

Start on Free, then upgrade when lower commission and more visibility make sense for your work.

Free

Free
Available now

Start working, build proof and earn without a required subscription.

Price

₹0

Commission

15% commission per project

What is included

  • Create a profile and portfolio
  • 6 portfolio samples
  • 20 applications a month
  • 10 saved briefs
  • Apply to briefs from brands on Free
  • Project chat, files and recorded approvals
  • Discovery based on fit and merit, after paid plans in the top three results
  • Instagram and YouTube channel verification, free on every plan

Basic

Basic
Opening soon

For creators beginning to earn consistently through U Creator.

Price

₹399per month

Commission

12% commission per project

What is included

  • Everything in Free
  • 20 portfolio samples
  • 100 applications a month
  • 50 saved briefs
  • Apply to briefs from brands on Free and Basic
  • Budget range and timeline filters
  • Ranked ahead of Free in the top three search results
  • Identity review included when reviews open, with the verified badge while your plan is active
  • Member onboarding and support

Elite

Elite
Opening soon

For established creators with meaningful platform income.

Price

₹1,999per month

Commission

10% commission per project

What is included

  • Everything in Basic
  • 50 portfolio samples
  • Unlimited applications
  • Unlimited saved briefs
  • Apply to briefs from brands on Free, Basic and Elite
  • Ranked first in the top three search results
  • Identity review included when reviews open, with the verified badge while your plan is active
For brands

More reach when your campaigns grow.

Post and hire on Free, then upgrade when your team needs more active briefs, filters and outreach.

Free

Free
Available now

Post your first brief and hire without a required subscription.

Price

₹0

Commission

No brand-side project commission

What is included

  • 1 active brief
  • 5 direct creator invitations a month
  • 10 saved creators
  • Standard creator search filters
  • Invite creators on Free
  • Review every applicant before hiring
  • Project workspace with scope and delivery records

Basic

Basic
Opening soon

For brands running regular creator or creative-service work.

Price

₹999per month

Commission

No brand-side project commission

What is included

  • Everything in Free
  • 5 active briefs
  • 25 direct creator invitations a month
  • 50 saved creators
  • Rating and rate ceiling filters
  • Invite creators on Free and Basic
  • Member onboarding and support

Elite

Elite
Opening soon

For teams coordinating multiple campaigns and creator relationships.

Price

₹3,999per month

Commission

No brand-side project commission

What is included

  • Everything in Basic
  • 20 active briefs
  • 100 direct creator invitations a month
  • Unlimited saved creators
  • Invite creators on Free, Basic and Elite

Identity review

Two things we check, not one.

Connecting your Instagram or YouTube proves the account is yours. That is free on every plan, including Free, because an audience nobody can check is worth nothing to a brand.

Identity review is the separate check that you are who you say you are, and it is included with Basic and Elite. Passing it once is permanent: if your plan lapses you keep the review and lose only the badge, so coming back never means being checked again. Review does not guarantee approval. Identity review opening soon.

Fair discovery

Relevant creators come first.

Search considers services, availability, portfolio fit and ratings. Paid placements appear only when relevant and are always labelled Featured.

Project protection

Know what revisions are included.

Each project sets its included revision rounds before work begins. One round is one consolidated set of feedback. Fixes to missed requirements are included; a new concept, format or reshoot needs creator approval and a paid change order.

Delivery versions and revision rounds stay recorded in the project workspace.

UGC photo or video1 round per deliverable
Creator-posted content1 pre-publication round
Quick video edit2 rounds
Long-form video edit2 rounds per agreed delivery

Included with every project workspace

A locked scope before work begins

Clear revision limits with no forced unlimited revisions

New-scope requests recorded before extra work begins

Versioned delivery and recorded review decisions

Usage-rights and source-file terms recorded with the project

Private project links, cancellation support and dispute evidence

Free plan fee example

Preview how the 15% Free commission is split when project payment settlement is enabled. Basic and Elite rates apply to creators with an active paid membership.

See the split before you start.

This is a preview of the Free plan split after live project payments open. U Creator does not collect this fee today. The planned fee is 15%, leaving 85% for the creator. Project payments opening soon.

Free plan fee example
Project budgetAgreed with the creator₹35,000
Creator receives85% of the budget₹29,750
U Creator feeFlat 15%₹5,250

Pricing and project questions